Tag: relevance

Google Releases Instant Panic
By September 15, 2010 3 Comments Read More →

Google Releases Instant Panic

One week ago, Google launched Google Instant, sending the search world into panic mode.  While some were quick to respond with gloomy statements like “SEO is Dead” or “This will change the search landscape,” we decided to spend some time over the last week reviewing the feature to develop a logical opinion on what Google Instant means […]

Posted in: Google
Improv and the Art of Search Marketing

Improv and the Art of Search Marketing

We credit an improv class at from Upright Citizens Brigade for a new perspective on search marketing. It’s inspiring enough to share. Yes… and The first lesson in improv is to always “Yes…and” everything. Your improve partner tells you your name is Ichabod? “Yes, and… I’m the sixth in a long line of Ichabods.” She […]