We’re so pleased to have been able to participate in a Q&A session with an experienced search engineer, we’re going to forgive the narcissism required to pack yet another all-day event almost entirely with content irrelevant to everyone not infatuated with Google. The agency-relations team saved this one by drafting Daniel Dulitz, one of its few engineers who works on both paid and natural search, to represent the company for a few precious minutes. There’s nothing like hearing how something works from someone who helped build it. It’s all the more satisfying given how much Razorfish has contributed, by driving the growth of search marketing within so many large organizations, to Google’s reinvention of media and advertising. Thanks, Google, for finally looping us back in.

Though we can’t disclose what we learned, we’re pleased to share that one sneaking suspicion we’ve had about Google was ruled out: Last year, when Google banned A/B testing of landing pages across multiple domains, it was NOT because Google forgot that the $14-billion-per-year SEM industry pretty much grew up on A/B testing.