Department of Searchology
Are Google+ Circles Really Working?
It is my theory that human beings are inherently self-obsessed and in need of constant attention. For years, people had to call or meet up with friends to update them on the latest happenings in their lives. As lives became busy and distances grew, that evolved to emails sent to friends. A circle of friends [...]
Google Changes Tablet Search Interface
Earlier this week, I received a heads up from my Google rep that the tablet interface for Google search will be changing to look just like mobile. This comes at no surprise considering the incredible growth of tablets. It looks like the change has taken effect this morning, and instead of the desktop style interface [...]
Google+ POV
OVERVIEW Google+ is a new social networking destination, reaching more than ten million users in its first few weeks of field trial. While it is natural to compare Google+ to Facebook, its founding concept does not entirely mirror that of Facebook’s. Google+ is positioned as more than just another social network, and Google’s new theme [...]
Product Placement Tactics Online
Imagine you are standing at your local grocery store, looking at a shelf full of toothbrushes. You may or may not be loyal to a brand at the shelf, but you probably have some criterion to help decide your purchase, even if subconsciously. During this process, often called the First Moment of Truth in the [...]
New Gmail Ads, and Gmail Ads in General
I’ve been an avid user of Gmail after officially retiring my AOL account, which uncreatively flaunted my obsession with Orlando Bloom and Phantom Planet. On a personal level, Gmail ads at the top of my inbox were never very noticeable and always in the background. One of my more recent email chains was about the [...]
Get Social
Connect with us on the following social media platforms.