By January 16, 2013 1 Comments

Facebook’s Graph Search Brings Expanded Integration Between Bing + Facebook

Yesterday, Facebook shook up the search world with their announcement of an improved search functionality - Graph Search. Identified as one of the three core pillars for Facebook moving forward, the long term impact of Graph Search remains to be seen as it relates to Google and adoption. However, an immediate impact resulted in an even deeper integration between Facebook and Bing Search.

Changes to Facebook Web Search

Moving forward, when you do a web search on Facebook, the search results page will feature a two-column layout with Bing-powered web results appearing on the left-hand side, overlaid with social information from Facebook including how many people “like” a given result. On the right hand side, you will see content from Facebook Pages and apps that are related to your search.

While in the past, you could ‘search the web’ on Facebook.com and see Bing results, this is a better experience, with deeper social integration and an improved layout.

New Facebook Web Search

New Facebook Web Search

 

 

 

 

 

 

Old Facebook Web Search

Old Facebook Web Search

 

 

 

 

 

 

 

For more details, see article: http://www.bing.com/community/site_blogs/b/search/archive/2013/01/15/sof.aspx

Also, you can get on the waitlist for Graph Search here: http://www.facebook.com/about/graphsearch

What do you think of Facebook’s new Web Search?

Posted in: Bing, Social

About the Author:

Jon Clark is the current SEO Director at Razorfish and has been involved in Internet Marketing since 2005. He is also the current editor of the Razorfish Seach blog. Jon loves coffee, sports and NY. You can follow him on Twitter @jonleeclark or circle him on Google+.

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